01
OPERATING SYSTEMS
Run the business
Booking, records, client portals, payments, HR and reporting — for grooming, boarding, daycare, training and vet clinics.
The pet industry, upgraded
PET BUSINESS LAB
The technology layer of the pet industry — operating systems, commerce, augmented reality, and applied AI for pet businesses and brands.
Built with operators
WHAT WE BUILD
02
PET COMMERCE
Guided shopping
Product discovery and configuration tools, built into pet brands' own stores.
03
AUGMENTED REALITY
See it before you buy
Equipment and products rendered at true size, in the customer's own space.
04
HEALTH & GENETICS
Tools
Coat and colour genetics, breeding and whelping, senior care and condition-specific guidance.
05
THE ACCELERATOR
Build and scale
For people entering the pet industry — choosing the model, building it, launching it.
AUGMENTED REALITY
See it at true size, in the room.
Equipment and products rendered in the customer's own space.
VETERINARY
01 · Hydrotherapy tub
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ABOUT
We work inside the businesses we build for.
SYSTEMS
Booking, records, portals, payments. Running in the field, not on a slide.
COMMERCE + AR
Discovery, configuration and true-size AR — inside brands' own stores.
PROGRAMS
New operators pick the model, build it, launch it. We ship alongside them.